Be apart of the FLy fishing collective
Get in front of anglers who travel, fish and buy.
We work with two kinds of partners: world-class lodges and outfitters, and innovative gear brands.
For lodges & outfitters
We want to fill your calendar!
(We take ZERO commission)
I’ve run a guided fishing outfit for 6 years, so I get the pain. Keeping the calendar full is the hardest part of the job, and most of the options out there cost you more than they bring in.
01
Booking agencies
They take a big percentage of every trip they send you, and it comes straight out of your margin.
02
Marketing agencies
Monthly retainers whether the phone rings or not. Plenty of reports, not many bookings.
03
Everything else
Directories, ads, posting and hoping. It’s unreliable, and it’s hard to tell what’s actually filling seats.
How it works
So we built it differently. One deal. Direct bookings. That’s it.
01
You set one member deal
You set a guaranteed minimum discount for our members - for example, 15%. After that, you can raise your discount, add benefits, or whatever you'd like to fill the calendar.
It's UP TO YOU! We want you to grow however is best for you.
02
We put you in front of anglers
You become the exclusive, trusted guide for your water in The Fly Fishing Collective. You also get exposure from our content creators, and reach across our audience.
03
Members book direct
They contact you like any other client. You keep 100% of the booking and we don't take ANY commission. Through the community, you'll verify if they are a member.
You can also choose to set up discount codes if preferable.
Why partner with us
Built for the outfit that does it right.
Commission
No cut of your bookings, no setup fee and no retainer.
One partner per water
Exclusivity on your fishery. We won’t list a competitor on the same water.
Trip giveaway features
Partners can host our annual member giveaway, like Marlow’s on the Kenai did in 2026.
Who we look for
A high bar, on purpose.
Our members trust that every partner is worth booking. Here’s what we look for.
Strong reviews
Rated 4.5 stars or higher with at least 25 reviews.
Active and current
Recent customer reviews or social posts in the last six months.
What we've heard
We only take one partner per body of water… if we hear about you we'll reach out.
For gear brands
Put your gear in front of anglers who actually fish.
Offer our members one deal, and we’ll put your brand in front of them through the community and our creator partners. Members shop your site like any other customer, and you keep the whole sale.
No fees
No listing fee, no commission on your sales and no retainer.
One member discount
You choose the deal. Codes stay private inside our member community.
Members buy from you
Real exposure in the community and creator content, with every sale on your own site.
Tell us about your business and the deal you’d like to offer members, and we’ll be in touch.